12.30.2010

RIE


S/S 2010/11

A really coherent and consistent argentinian brand that has succesfully entered into the fashion market. A collection loaded with denim vests, lace mini skirts, transparent tops, the ever-present florals, military jackets and ethnic shorts. Definetely some of the key pieces prevailing in the collection as well as in the international fashion sphere. A campaign that combines both an appealing savagery and eternal youth. Girls who play with the borders between innocence and the women`s seductive power. Apparently it is possible to live by the rules of this sutil game. Just wear RIE.       

1 comment:

diana kang said...

these are all so pretty! argentina! i was born there